FULFIL FEEDS CONSUMER DREAMS WITH NEW COMMUNITY CAMPAIGN

FULFIL NUTRITION has this week launched the second wave of its multi-million-pound ‘Life’s Wonderfuel’ campaign in London and Manchester, bringing together consumer advertising with a social activation strategy which aims to speak to its core active-lifestyle community. The first phase of FULFIL’s successful advertising campaign launched in April 2019 and the second wave in September…

JUST Water partners with adidas LR

JUST Water partners with adidas in sustainability commitment

Sustainable brand JUST Water has sparked an exclusive 12-month partnership with adidas. Host: @alizedemange and @the.notetoself. Photos: Bardha Krasniqi The like-minded brands both have a strong commitment to sustainability and will join forces to provide JUST Water to employees and customers in two flagship adidas stores in London. The predominantly plant-based JUST Water carton struck a chord…

Sustainable brand JUST Water hits Asda shelves

JUST Water will be arriving on the shelves of Asda stores across the country in May following our successful Dragon’s Den-style pitch to the British supermarket retailer. JUST Water’s commitment to sustainable and innovative packaging struck a chord with Asda’s buyer and senior management, as the listing coincides with Asda’s recent ‘plastics unwrapped’ pledge to…

Two new Sparkling Ice Flavours officially hit UK shelves

Sparkling Ice has launched two new flavours, Strawberry Watermelon and Lemon Lime, which are now available in leading supermarkets, high street retailers and a number of independent stores across the UK in addition to the current portfolio… Since launching in spring 2016, Sparkling Ice’s portfolio of six fruity flavours has led the way for flavoured…

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First crafted in the United States in the early 1990’s, Sparkling Ice® waters combine sparkling water and fruit juice to offer a great tasting lightly carbonated beverage with just the right amount of fizz.